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Spring
Fashion: The love of menswear for women continues this spring with oversized cardigans and light, playful scarves. How to depart from the ultra masculine? Find a thick, corset belt to reshape and re-fem your outfit. Daring to be bold and ultra trendy? No better way than to get your hands on wide, thick-framed (prescription-less) glasses. Prefer something purely girly? No color tone is out of bounds this season—try splash of orange sherbet, lemon drop yellow or poppy red.
Haircuts women: Opposites attract this spring— highly blended, unseen layers that flawlessly melt from mid-shafts to ends or flirty, energetic textures begging to be rolled, pinned, crimped, and curled into a dramatic, beach ready look. Ready for an update? Steer clear of asymmetry and hard, masculine lines. Instead ask Elle, KAL, or Mollie to soften your look with a bit of fringe, baby fine layers, or style ready texture.
Hair Color: Recession-proof your hair color. Just because the first quarter financial forecast looks drab doesn’t mean you hair color has to! Switch to a single-process color a la Marilyn Monroe’s signature blonde or the chocolate brown of Katie Holmes and enjoy half the application time at a fraction of your usual highlighting expense.
Attached to the multi-dimension of highlights? Let your roots grow but not show. Simply ask one of our color experts, Lance or Lindsey, to blend you lighter pieces into your new hair growth by using a color melting or “tipping” technique and accomplish the distinguished look of Giselle, Sarah Jessica Parker or Beyonce. The technique will not only look fabulous, it will also extend the time between hair color appointments by 2-4 weeks by virtually extinguishing your formerly blunt re-growth line. Can you afford not to be fashion forward?
Business: Nestled in the bustling shops of the East Village, Ephemera has made its splash on the Des Moines arts and crafts scene. They specialize in personalized creations and thoughtful design for baby, holiday and special event announcements. Have an event invitation or announcement to make? Send something worth keeping. With the help of Ephemera, your message will be wrapped in a design as delightful as the words inside. www.ephemeradesign.com
Green Lifestyle: At salonW, we strive to take responsibility for our impact on our immediate community and our world environment. In an effort to conserve waste and exhibit eco-friendly business practices, we have made a number of green choices regarding the products and equipment we use for daily operations. For example, we use a high efficiency washer and dryer system to minimize water waste, non-toxic all purpose cleaner for daily cleaning, we recycle paper, plastics and aluminum, and we use washcloths instead of paper towels and reusable glasses for beverages served in the salon. In combination, these choices help us reduce our overall carbon imprint on our environment while maintaining the same level of cleanliness and service excellence to which our clients have grown accustomed.
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